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  • By ourselves, since 1886.

    Year after year, generation after generation, with love, labour and total lifelong dedication.

    It all started way back in 1886, when Paolo Conterno founded the Casa della Ginestra, dedicated to the production of Nebbiolo, Barbera and Dolcetto wines. An indefatigable worker with a mind of great intuition, he devoted the most favourable parts of the Ginestra hillside to the growing of the grapes, subdividing them by type, exposure and terrain. Furthermore, he had the foresight to predict the existence of a market of connoisseurs of superior quality products, selling his own wine in wooden kegs and produced by himself in his own cellar. Paolo was succeeded by his son Carlo and his wife Giuseppina. The company was subsequently run by Paolo and Caterina Conterno and today the company is managed by their son Giorgio.

    As in the past, each of us makes his own contribution, caring for the vineyards with scrupulous dedication, involving the successive generations. At one time, trust was placed in the few means available, and in perseverance and determination. Modern technology, with its labour-saving devices, spares us the exertions of those times and, in part thanks to the experience we have gained, enables us to operate in the best possible way and to reap great satisfaction and ever newer stimuli from our work.

  • Now as then.

    The Ginestra cru, the house of our ancestors: our winery.

    Immersed in the Langhe, with a panorama of unequalled beauty, situated in the historical "Ginestra" cru, our company is the house of our ancestors. It is here that we cultivate our vineyards, subdivided among the Nebbiolo, Barbera and Dolcetto varieties. The territory, the favourable microclimate, the felicitous exposure of the vineyards and a well-established tradition enable us to maintain a production of consistent top quality. Our most important heritage is not our soil, our vineyards or our wine cellar, but the concept of the perfect Barolo that we have in our minds, handed down to us from those who preceded us. This consists of the aspiration to perfection, achieving things starting from their true essence, mobilising all our forces and taking inspiration each day from our work, thus bringing to fruition all the aims that the Conterno family has been pursuing for four generations, always faithful to our true tradition.

    We accompany our wines into the world and we continue to do the work of vineyard and wine cellar in person. Our annual production is around 80,000 bottles, the wine-making plant running on the lines of the traditional method of vertical tanks, humidifying the grape husk crust and breaking it using the system of letting the must drop. Ageing always takes place in French oak barrels with a capacity of 35 hectolitres, as dictated by tradition.

  • Artisan of Barolo.

    Our land: the valley of the long-lived and full-bodied Barolos, a unique terroir.

    Ten hectares or so of calcareous-clayey loam. However, as luck would have it, this land is favourably situated at an altitude of between 300 and 350 metres, arranged on slopes of up to 38%, prevalently exposed to the south and in part to the south east. The Conterno family has simply done justice to this land, which so readily lends itself to the production of Nebbiolo, producing marvellous wines. The Ginestra Cru is one of the most important vineyards of Barolo, the valley of the long-lived and full-bodied Barolos, a unique terroir the summits of which are favoured by climate monitoring and constant high luminosity, enabling the foliage to work with great precociousness, achieving an ideal level of phenolic maturation.

    It is not easy to cultivate vineyards situated on slopes of up to 38%. It requires a special kind of experience that only those who have known these lands metre by metre since their childhood can have. Nor is it easy to thin out plants if you have not seen them grow. It is not easy if you don’t have clearly in your mind the idea of a task begun centuries before. It is for this reason that we take care of everything in person. This is why we are artisan producers of Barolo, having learnt to love and feel part of this great family tradition making it grow and respecting its essence with great care.

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Our wines

Barolo, Nebbiolo, Barbera, Dolcetto...

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Press & News

The latest news from our wines and winery
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  • A new entry: “A Val”

    We are glad to show you our new wine: "A Val" a new white one, 100% Arneis. With its slight suggestion of straw-yellow, Langhe Arneis D.O.C “A Val” introduces the light aroma of flowers and fresh fruit and it is welcomed, with Read More
  • Vinitaly 2015

    We will take part at Vinitaly Fair 2015 in Verona from 22th to 25th of March. This year as well, we will take part at Vinitaly Fair, international wine and spirits exhibition, for the 49th edition. First held in 1967, VinItaly take Read More
  • Tre Bicchieri Düsseldorf 2015

    On March the 14th, we will be present at the event Tre Bicchieri 2015 in Düsseldorf with our Barolo Ginestra 2010, that won Tre Bicchieri Gambero Rosso. The Tre Bicchieri World Tour is the globe’s most prestigious cycle of events dedicated to Read More
  • Robert Parker review 2015 our Barolo wines seen by Monica Larner. Ms. Monica Larner, famous expert of wines for The Wine Advocate, the newsletter of the widely acknowledged to be the most widely known and influential wine critic in the world today Mr. Robert Parker, Read More
  • Tre Bicchieri Barolo Ginestra 2010

    Tre Bicchieri of Gambero Rosso’ guide “Vini D’Italia” for our Barolo Ginestra 2010. Another important achievement by our company, that makes us proud: the conquest for our Barolo Ginestra 2010 of Tre Bicchieri, the most important praise of Gambero Rosso’s guide “Vine Read More
  • Paolo Conterno's Super Tre Stelle

    The Gold Guide “I Vini di Veronelli 2015”: “Super Tre Stelle” Paolo Conterno. An important praise assigned exclusively to the wins that reached a score equal or superior than 93 points in the tasting of Gigi Brozzoni e Daniel Thomases, the guide’s Read More
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Vini D'Italia GR 2015

Barolo Ginestra 2010

Vini di Veronelli 2015

Barolo Ginestra 2010SUPER

Vini di Veronelli 2015

Barolo Ginestra Riserva 2007SUPER

Robert Parker

Barolo Riva del Bric 201093 POINTS

Robert Parker

Barolo Ginestra 201094 POINTS

Robert Parker

Barolo Ginestra Riserva 200796 POINTS